On last week’s SBAM Weekly Podcast, Michael Rogers talked with Jason Dodge, founder of Black Truck Media + Marketing. His firm was recently named a member of the Michigan 50 Companies to Watch for 2023. He shared his thoughts on artificial intelligence (AI). “You leverage AI where it makes sense,” he says. “Automate certain things in your business, those tasks that are just a time suck. But really, when it comes down to it, does AI understand the intent of your customer? And the answer right now is no, they don’t.”
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