Marketing technology for small business
Marketing Technology, or MarTech for short, is defined as the tools and technologies marketers use to make their jobs—and lives— simpler.
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June 24, 2019
June 17, 2019
Marketing technology
Learn how today’s marketing technology can build your sales and improve your customer’s experience.
June 12, 2019
Don’t let your marketing look like an afterthought
By Jason Batts Small business owners need a wide variety of disciplines and skills. Responsibilities like ac-counting can be learned, but having a creative design knack for your marketing efforts […]
June 10, 2019
The benefits of outsourcing your sales process
Michael Rogers talks with SBAM VIP Member Teresa Renaud, owner of Outsourced Sales Management Services LLC.
April 8, 2019
Influencers, Facebook, mobile – Oh my!
As an integrated communications firm, we would be remiss if we didn’t share with you the big things happening in the marketing world that may affect your 2019 strategies.
January 21, 2019
The importance of large format printing and signage
Michael Rogers talks with Drew Veach, Vice President for Corporate Color Graphics in Grand Rapids.
December 10, 2018
Advice on how you can get local news media to pay attention to your business
Tips and advice to help you tell your story.
September 28, 2018
Why businesses need a process for sales
Webinar recording on sales psychology and overcoming stalls, objections and problems.
September 10, 2018
Operational ABCs
Learning and growing as a business while working to master an entrepreneurial toolkit.
September 10, 2018
Brand identity as a key to small business success
Small business owner Dustin Neumeyer, co-founder of Aberro Creative in Midland, a Smartzone honoree at the 2018 Michigan Celebrates Small Business event, talks with host Michael Rogers.
August 27, 2018
Insights on building a dynamic, sales-generating website
What makes a great website, why search engine optimization is important and how mobile computing is impacting small business.
August 17, 2018
The ins-and-outs of the innovative SBAM Marketplace
The SBAM Marketplace lets you buy from a variety of fellow SBAM member vendors and checkout with one shopping cart.
August 16, 2018
Transform your organization
Higher performance through intent, inquiry, involvment, innovation and impact.
August 10, 2018
Identify your marketing call-to-action!
Insights about marketing in today’s media environment.
August 10, 2018
The Newest Marketing Buzzwords
Unless you’ve been off the grid, you know that today’s intelligent services (think voice search, mobile, augmented reality, etc.) have been accelerating change in technology and data.
August 6, 2018
Collaboration with results: Local small businesses create an Up North casual destination
By Ernie McPherson and Steve Trecha The invitation began like this: “We’ll be meeting at Lovewell’s Corner Store. Our goal is to bring more customers to the select businesses that […]
August 6, 2018
Privacy, audio visual content and other issues important to Internet marketing success
Michael Rogers talks with Jim Mitte, owner of Turtlehut Internet Marketing in Brighton, to learn more about privacy, audio visual content and other issues important to Internet marketing success. The […]
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