Tune in today at 10am (repeats at 3pm and 8pm) on the Michigan Business Network.July was Michigan Craft Beer Month. Michael Rogers talks with John Niedermaier, founder and brewmaster of Terra Firma Brewery in Traverse …
Question: Any suggestions on how to compete when you don't really have a lot of assets to compete with? I don't have a lot of extra money, I don't have much of a staff, I …
Michael Rogers talks with Tony Merlo, owner of SmarterPhones.net, about Kickstarter campaigns, crowdsourcing alternatives, traveling outside the U.S. with your mobile devices, global messaging services for your smartphone, new mobile phone calling/data plans on the …
By Steven StraussQuestion: I heard you on the radio say that “word of mouth today is actually word of click.” Can you elaborate what you mean by that?Answer: Long-time readers of this column know that …
Tune in today at 10am (repeats at 3pm and 8pm) on the Michigan Business Network.Tips and suggestions for improving the way you use your website and social media to promote your small business. Today on …
Tune in at 10am (repeats at 3pm and 8pm) on the Michigan Business Network.How to make a great small business email newsletter for your customers and potential customers. Michael Rogers talks with Nicole Meloche, owner …
By Tom Borg ©2013Imagine if you will, that you had the services of a magnificent sales person who you paid a paltry amount of money, yet he or she would work for you 24/7/365.While it …
Tune in at 10am (repeats at 3pm and 8pm) on the Michigan Business Network.Michael Rogers talks with Tim Surprise, founder and president of Arcadia Ales, Dave Engbers, co-founder of Founders Brewing Company; Rex Halfpenny, owner …
Tune in at 10am (repeats at 3pm and 8pm) on the Michigan Business Network.Tonia Boterf of The Practical Expert.com, has advice on how small businesses can craft websites that market their firms and attract customers. …
Tune in at 10am (repeats at 3pm and 8pm) on the Michigan Business Network.Perry Ballard, a longtime marketing expert who owns Manage Perceived Value, talks about the external research you need to do in order …
Tune in at 10am (repeats at 3pm and 8pm) on the Michigan Business Network. Christine Clifford talks about the small business lessons in her new book "Let's Close a Deal: Turn Contacts into Paying Customers for …
By Steven StraussQuestion: We are expanding our business into a new area and the only way to make it work is to nab a new, big client. The problem is, because this is a new …
Tune in at 10am (repeats at 3pm and 8pm) on the Michigan Business Network.Michael Rogers talks with Cathey Armillas, author of The Unbreakable Rules of Marketing, 9 1/2 Ways to Get People to Love You. …
by Tom Borg ©2013In the last few months, much has been said about the top 100 coolest places to work. As Crain’s Detroit reported, the different types of perks regarding flex hours, health club memberships, …
Tune in at 10am (repeats at 3pm and 8pm) on the Michigan Business Network.How small business owners can effectively work with the news media. Insights from media relations expert Christina Hamlett.
Tune in today at 10am (replays at 3pm and 8pm) on the Michigan Business Network.Today on Business Next, improve your business networking skills by learning from the mistakes of Tim Houston, author of "The World's …
Question: I notice that some folks seem very good at getting their posts and blogs and videos to go viral, as they say. But I can’t do it. I create what I think is good …
By Steven StraussDid that headline catch your attention? If I did my job right, it did. Headline writing is one of those additional new things that small business people need to master these days, along …
