By Steve Strauss It is almost impossible to understate the value and importance of your business slogan, tagline, or catchphrase. Do it right, and people get exactly what your business is about, and in just …
Krista Moon, the founder of Moon Marketing in Saginaw, talks with Michael Rogers about some techniques small business owners can use to generate more sales leads.Listen Friday at 10-11 a.m. ET (replay at 3 p.m., …
By: Steven StraussQ: Hey dad, could you give me some tips on giving a good presentation? I have this assignment for a class and I have to make a 10-minute speech. Not my thing, as you …
Michigan’s University Research Corridor (URC) ranks high among eight university innovation clusters in a new measure that examines R&D spending, research commercialization and talent production, according to a new Economic Impact Report. Michael Rogers talks …
Dyson Barnett, Vice President Sales Strategy for FanCONNECT, talks about why is mobile marketing important to small businesses, how can small businesses can use mobile marketing and offers some great examples of effective mobile marketing.Listen …
Great Lakes Entrepreneur’s Quest (GLEQ) announced a new development in its efforts to accelerate and leverage its 14-year history of providing services and support to entrepreneurs. GLEQ has merged with the Small Business …
By Steven StraussQ: Hey Steve: I attended part of a webinar you gave but I had to leave when it got to the branding discussion, which bummed me out because that is what I really …
Michael Rogers talks with veteran marketing Perry Ballard, owner of Manage Perceived Value.Listen Wednesday at 10-11 a.m. ET (replay at 3 p.m., 8 p.m. and 1 a.m.) atwww.michiganbusinessnetwork.com. Downloadable podcast versions of previous shows available …
Michael Rogers talks with business coach Tim Kuppler of AdviCoach and Bill and Linda Kleist from Identity Graphic Design. Update: Kuppler's new e-book “Build the Culture Advantage, Deliver Sustainable Performance with Clarity and Speed” is …
Article courtesy of SBAM Approved Partner ASEBy: Anthony KaylinCapitalism in its purest form, as in new business start-ups, is cold. The anticipation of big rewards later on lowers employees’ expectations for pay and benefits initially. …
Interview with Donna Hartney, a Ph.D. performance consultant and the author of a new book called The AHA! Handbook: How to spark the insights that will transform your life and career.Listen Friday at 10-11 a.m. …
From the recent Making it in Michigan Conference in East Lansing, excerpts of a presentation by Tim McIntyre, vice president communications for Domino’s Pizza. He talks about the small business roots of Domino’s and their …
By Steven StraussQuestion: It seems to me that there are just some things that are out of our control in business. A client may leave for no reason, or a good reason, and I would …
By Steven StraussQuestion: I have been hearing a lot about this seemingly new term “thought leader.” How does one become a thought leader, exactly? I have been in business quite a while and think that …
Michael Rogers talks about why fixating on your competitors is misguided, and how to find the right market intelligence to grow your business, when he interviews business author and consultant Seena Sharp.Listen Wednesday at 10-11 …
Today on Business Next, sales trainer and business coach Greg Coyne of Gerry Weinberg and Associates Sandler Training talks about how to set expectations in the sales process, explains the purpose of an “upfront agreement,” …
Tune in today at 10am (repeats at 3pm and 8pm) on the Michigan Business Network.Michael Rogers talks with Nancy T. Nguyen, MBA, a trilingual entrepreneur and the author of The Networking Diary; and Liz Hohauser, …
Tune in at 10am (repeats at 3pm and 8pm) on the Michigan Business Network.SBAM’s Vice President Communications Michael Rogers talks small business social media with Sola, Principal Consultant at BTO Solutions and President and Executive …
