Social selling is all about using the right social media platforms (social platforms that your audience frequents) to find prospective customers that fit your ideal client profile (ICP), and begin to engage in conversations that …
Chances are pretty high that someone in your life struggles with diabetes or is trying to quit tobacco. Did you know that if your company is a Blue Cross Blue Shield of Michigan (BCBSM) customer, …
Just as the fashion world sets its stndards, marketers across the globe are putting their efforts – and their clients’ money – into plenty of digital and nontraditional tactics. Couple these trends with a reality …
Gartner, the world's leading information technology research and advisory company, surveyed more than 800 Human Resources (HR) leaders across 60 countries and all major industries to identify their priorities and challenges for 2023.
Time is money. Over the years, how many times have you either said or heard that? It’s true that your time is your most valuable commodity and the product development team at Blue Cross® Blue …
The Consolidated Appropriations Act of 2023, including the SECURE 2.0 Act of 2022 (SECURE 2.0), was signed into law by President Biden on December 29, 2022. SECURE 2.0 builds upon the Setting Every Community Up …
By David C. Rhoa Originally featured in SBAM’s Focus Magazine Recently, I was speaking with a small business owner about the state of the economy and his concerns about where […]
By Alexa Kramer Originally featured in SBAM’s FOCUS Magazine The Small Business Association of Michigan (SBAM) continues to be the premier organization for small businesses in Michigan. Our legislative agenda […]
By Adam Ratliff and Steve Palazzolo Originally featured in SBAM’s FOCUS Magazine On July 28, the Michigan Supreme Court released its decision in one of its most closely watched cases […]
By John Rogers Originally featured in SBAM’s FOCUS Magazine If your company currently offers a SIMPLE IRA plan to employees, then you have taken an important first step in helping […]
Originally featured in SBAM’s FOCUS magazine Rapidly progressing changes in workforce leadership are a severe cause of concern for the traditional minded executive. A recent study by Apollo Technical, a […]
Originally featured in SBAM’s FOCUS magazine Businesses often underestimate the power of the supply chain within their organizations. Many parts make up the supply chain, but one that has been […]
Originally featured in SBAM’s FOCUS magazine With competition for employee hiring and retention skyrocketing, offering employees good health plan options can be a key differentiator for a small business. Yet […]
Originally featured in SBAM’s FOCUS Magazine In a time when Michigan small businesses need support more than ever, the Small Business Association of Michigan continues to be their preeminent voice, convener […]
Originally featured in SBAM’s FOCUS Magazine “When dealing with people, remember you are not dealing with creatures of logic, but creatures of emotion” – Dale Carnegie Let’s take away a big […]
Originally featured in SBAM’s FOCUS Magazine Princess Riverboats is steeped in history, yet its owner, Chris Chamberlain, always has his eye on the future. As CEO and Captain, he continues to […]
Originally featured in SBAM’s FOCUS Magazine No putting the viral genie back in the bottle. Consumers have been through a lot the past couple of years, and marketers need to accept […]
Originally featured in SBAM’s FOCUS Magazine A skilled surgeon’s hands may be guided by angels, but the surgeon’s personality may be comparable to that of a rock. In all fairness, […]
