Be a great listener if you want to be a great salesperson. Today on the SBAM Shorts audio report

Small Business Association of Michigan Vice President Communications Michael Rogers talks with sales trainer and coach Greg Coyne of Jerry Weinberg and Associates Sandler Training. They talks about the how crucial it is to be a great listener if you want to be a great salesperson. Get the details on SBAM Shorts.

SBAM Shorts, the Small Business Association of Michigan’s audio advice program, gives entrepreneurs quick, to-the-point tips on small business success.

Produced and hosted by SBAM’s Vice President Communications Michael Rogers, the show every week presents quick suggestions on saving money, getting more customers and operating more efficiently.

Each program is short, so busy entrepreneurs can get the advice they need in a fast and convenient manner on their PCs or mobile devices. Listen to previous programs by going to sbam.org/resources.

Have suggestions for topics? Contact Michael Rogers at michael.rogers@sbam.org.