The Latest Trends You Need to Know About Right Now to Improve Your Digital Marketing

On today’s SBAM Weekly Podcast, Michael Rogers talks with Marshal Simons, owner of Impakt Digital in Ferndale. They are VIP members of the Small Business Association of Michigan. Simons says AI will have a big impact on web design and digital marketing. “By analyzing user data, AI can help personalize user experiences, showing different content to different users based on their behavior, preferences, past and interactions. This can significantly improve engagement and conversion rates.”

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